WE ARE AFFINITY collective

WE HELP YOU FIND THE PATTERNS IN YOUR AUDIENCE + CUSTOMER BEHAVIOR

SO THAT YOU CAN
BUILD A
thriving community

OUR values

YOU HAVE GIFTS.
WE WANT TO HELP YOU
share them with the world. 

PEOPLE

We trust in the power of
COMMUNITY BUILDING to drive a sustainable business.

SERVE

SERVICE to our community is our driving why behind all
business decisions.

KAIZEN

Community experiences require CONTINUOUS IMPROVEMENT
to grow.

We are a team of product strategists, researchers + community builders on a mission to transform 1M lives

MEET OUR FOUNDER +
PRINCIPAL PRODUCT STRATEGIST

Becky Pierson Davidson (bpd) is a community builder, creator-educator, and Founder of Affinity Collective.

Before her path as an entrepreneur she worked at a top global agency leading new software projects as a Product Strategist and User Experience Designer for Fortune 500 companies like RE/MAX Real Estate, Berkshire Hathaway and countless startups, especially in Healthcare.

After working in tech she broke into the creator industry by working as Head of Product at bossbabe which serves women entrepreneurs and has an audience of 4M+.

She built Affinity because she believes that community-driven businesses will make the world better. At Affinity she gets to do her favorite thing – connect with a Founder at a whiteboard and help them bring their vision to life.

GET TO KNOW BECKY & OUR METHODOLOGY
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